What if your next big win is hiding in a spreadsheet? Sounds crazy but it is 100% doable.
That’s exactly what Andrew Kamphey did. He built Better Sheets in just 24 hours—and now it makes $5K/month while he and his family roam Southeast Asia.
You can check out the business here: https://bettersheets.co/
Andrew spent five years automating his 9–5 with Google Apps Script—little did he know, that made him a coder in disguise. In 2018, he quit, ready to indie-hack full time.
First, he sold an influencer-marketing newsletter for $37K, then launched a SaaS called Hypeletter, which stalled at $200/mo.
His cofounder reminded him: “People think your quick domain-rating sheet is magic.”
He got the idea from there.
What did he do next?
– Recorded 8 Loom videos (no edits)
– Posted 4 free previews + 4 paid tutorials on Gumroad
– Used Carrd for the landing page
Result? $390 in month 1—and an AppSumo launch that exploded to over 1,000 buyers.
Here’s how his simple Google Sheet teaching business makes money now:
- Templates & tools (Gumroad): 12%
- Subscriptions & consulting (Stripe): 22%
- Lifetime deals (AppSumo): 50%
- AppSumo Marketplace: 4%
- Udemy courses: 10%
- YouTube ad revenue: 2%
It is a simple idea. When everyone is thinking about things like AI—Andrew went back to the basics and focused on a simple tool that everyone uses—Google Sheets—and created a business around it.
There are 100s of similar opportunities out there.
The marketing method was also nothing crazy. He focused on YouTube, and he also did SEO—that’s it. He didn’t have to do anything else.
There’s one very crucial lesson here.
If your product is decent, you don’t need to be a marketing wizard, however, you need to go all in.
Trust me (based on true personal experience), I haven’t yet seen any service business where the owner focused really seriously on YouTube—posted 500+ good videos about their product/service—and the business still failed.
The same logic is true for any other platform.
You don’t need to do it all, you just need to do one thing, really really well.
That’s what Andrew did, and that’s why he won.
The question is, when will you win?
Nayem